Today, the line's signature emphasis on Personal Choice Cruising is apparent across the fleet, with each vessel offering its own unique version on a host of multiple dining options and locations; flexible and varied entertainment selections; renowned customer service; and a full complement of onboard activities including a variety of ScholarShip@Sea enrichment classes featuring computer training, ceramics, culinary arts, finance and photography. Often copied but never duplicated, the Princess concept of cruise vacation customization has since been adopted as the touchstone of new ship design for the entire cruise industry.
Princess' philosophy of choice is also reflected in its sailing schedule. Offering voyages to more worldwide cruise destinations than any other major line, Princess has more than 150 itineraries ranging from seven to 72 days. The line sails to all seven continents and calls at nearly 260 ports around the world. Princess passengers can enhance their cruise experience through the Adventures Ashore program featuring more than 1,500 in-port excursions worldwide, and the company's expanding cruisetour offerings enable passengers to combine their cruise with a full land tour. Destinations on all seven continents include the Caribbean, Alaska, Panama Canal, Europe, Mexican Riviera, South America, Australia/New Zealand, South Pacific, Hawaii, Tahiti/French Polynesia, Asia, India, Africa, Holy Land, Canada/New England and Antarctica.
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